Facebook still dominate the use of social networking sites, both in terms of number of users as well as the most popular search engines. But in 2012, is expected to appear similar sites that try to compete with Facebook.

As quoted from CNet, social networking sites have changed the activities of people around the world. Through the site, users can share whatever he likes, either light information, photos to video. Well, how things have progressed in the future? Here's five predictions about the social networking site separately 2012:

1. More and more social networking sites
In the U.S., Nielsen has conducted a survey and the result is about 44 percent of mobile users will buy smart phones next year. Use of this smart phone will automatically encourage the use of social networking sites because most smart phones already have some integration with social networking sites.

New technologies like Near Field Communication (NFC) which allows users to pay for purchases of goods only with smart phones. In addition, this smart phone users can also find out the position of being his friend.

Facebook just became one of the social networking site, because there are already competitors such as Path, Milk and oink. Possibility in the future, will appear similar sites like Facebook or other social networking sites.

2. Twitter as a medium for marketing
Media marketing through Twitter is the most inexpensive. Twitter can be an effective platform in spreading the brand message to consumers and do not need a big cost for a particular brand of campaigning.

Facebook is not unusual be underestimated. But Twitter in the future will be simpler and more effective in marketing a brand.

3. Social networking sites will be "decisive" U.S. President 2012
Previous years, social networking sites become the most effective campaign media sites to gain mass, especially for the presidential election. Sample only Obama could become president of the United States, although black.

Next year, the political campaign on social networking sites will be more widespread and more effective because the price of television advertising on increasingly expensive. Of course, the candidate will not succeed if it does not control the media that the current trend.

4. Google + Opportunities
Google + does have many good features, but it needs time to be able to compete with Facebook or Twitter. Although Google + has been working to increase the number of users, Google's networking site is not yet able to compete with it's two biggest rivals.

Surprisingly, Google employees themselves do not all have Google accounts +. Although Google has buried Orkut, Buzz and Wave, Google is not expected to kill Google +. To increase the number of users, Google also collaborated with its own services such as Gmail and Picasa. But how far its influence, it has not significantly mengatrol number of users.

5. Social Media will IPO
To get funding, social media companies are also not uncommon to go into the trading floor. But if you look at gaming company Zynga site that went public and its shares have slumped since even went public, making a few social networking sites have to be careful. Indeed, Facebook and Zynga are like two sides of the business social network

But to avoid a similar case with Zynga, Facebook should be examined in detail, the price of the IPO, binisnya forward, underwriters and financial reports. If all is well, then stock up ahead is good. And vice versa.



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